34th Street


34th Street Hosts Fall Promotional Events

Public spaces at Herald Square, Greeley Square, and Broadway Boulevard offer perfect urban stages.

Angelito Jusay

The intersection of 34th Street, Broadway, and Sixth Avenue is one of the busiest in the world, making the pedestrian-friendly spaces at Herald Square, Greeley Square, and Broadway Boulevard precious resources for thousands of office workers and shoppers who use them daily.

Another group that treasures these spaces is the growing number of companies using the public spaces as stages for promotional events. A quick look at recent happenings here demonstrates the appeal they have for a variety of companies.  

In late September at Herald Square Park, the international aid organization Oxfam created “Museum without a Home,” an exhibit of objects given to refugees to welcome them. The next week, to drum up interest for the President’s Cup golf tournament, a putting green was placed in the park, available for anybody wanting to practice.

Tomorrow, Broadway Boulevard begins a three-day promotion for the upcoming Warner Brothers film Geostorm, featuring a photo-op with iced-over cars and bicycles for passersby to pose with. On Sunday, the hit USA network TV series Mr. Robot brings a food truck to the space to promote the show. Visitors can download an app good for a free pork slider. On Tuesday, it’s the Jingle Ball Line-Up announcement, which includes a brief live music performance.

That’s an impressive range of promotions. If your company is looking for a spot for a promotion or photo shoot, give us a call. Our events staff has the experience to help you get the most out of your event. Find out more on our website, or download our event planning guide for complete information. 

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Join Jessica Strand for the final two sessions of Book Club, focusing on The Deep Dark Descending.

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